In an attempt to clean up comments on YouTube, Google is encouraging all its users to post their real names.

It was announced last June, during their developers conference, that the search engine giant is working to improve YouTube comments. This means that this new feature could be the first step in removing anonymous comments on the video-sharing site. Although it could take some liveliness out of the community around the content, how it will affect the discourse in YouTube’s comment section remains to be seen.

On the other hand, this could improve the site’s appeal to businesses. In turn, this could enable YouTube to contribute something to Google’s bottom line.

How Real Names on YouTube Comments Work

When a YouTube user comments on a video, a pop up box will appear, asking him or her to use his or her full name. The video-sharing site will post the user’s real name based on what’s on his or her Google+ account.

However, users can also refuse to show their real names. If they do that, another pop up box will appear asking them to justify their decision. The choices to defend their refusal range from saying that it’s for personal reasons, to informing that the account is used to represent a brand or business, to saying that a user is undecided.

Meanwhile, Google allows users to review their YouTube content before posting their full names. The video-sharing site also made it clear that users can revert back to using their username at any time.

The Drawbacks

Although using real names could serve as characterization for some YouTube users, this feature could bring a social or political activist to jail who lives in a repressive regime. That’s the reason why Google was prompted to revisit the same policy on their Google+ after receiving a handful of user comments.

On the other hand, requiring YouTube users to display their real name doesn’t mean that the search engine giant is not aware of the dangers that it pose for other users. In fact, they’ve recently added a YouTube feature that will automatically blur out the faces on a video. This feature could be helpful for those who are seeking social justice through online clips.

Nevertheless, users have the option not to use their real names if they want to comment on any YouTube videos that they watch.

The post YouTube Bids Users to Post Real Names to Clean Up Comments appeared first on About Social Media.

After Facebook rolled out Timeline to all its users, businesses took the changes as an opportunity to learn how they could talk advantage of it. In fact, there are various ways on how you can use your Facebook Timeline to connect with your target audience.

Incorporate Your Profile Photo with Your Cover Image

One of the distinctions of a Facebook Timeline is the cover image. Although it can serve as a header for your social media page, it could have a void at the lower left part of the cover image. This is where your profile image is displayed. However, you can take advantage of this space to incorporate your profile photo and cover image.

Brand Your Apps

Your Facebook Apps are the small boxes that you can find below your cover image. User will initially see the first four apps from your page, that’s why you should rearrange it to put your best apps in the first row. Display the application that could engage your user’s attention such as Photos and Ask a Question. Furthermore, you can also upload a custom image for your every app so that everything is branded.

Use Your About Section Well

The Facebook Timeline also allows businesses to add a snippet about their brand at the about section. However, that small profile section could be used for a call to action. Although you can no longer have the “Click Here” or “Like Our Page” component with the new Facebook Page format, you can still add your business’ latest promo or contact information.

Add Interesting Milestones

The good thing about Facebook Timeline is businesses can label a post as a Milestone. That being said, you should take advantage of this feature by adding an interesting content. Let your people know all the things that your business was able to accomplish since the day that it was established until now.

Highlight Your Photos

Just adding photos on your Facebook photo album is a thing of the past. Your images should also tell a story. Using the Highlight feature, your images will occupy the entire width of your page, which could attract the attention of your fans. If there’s a story behind, don’t hesitate to share so that you could engage your profile viewers.

 

Just because you already have a Facebook Page for your business, that doesn’t mean that it would automatically boost your brand’s online presence. You have to use your creativity if you want to keep your fans engaged on what you can offer.

 

Source: Facebook Pages

The post How Businesses Could Use Facebook Timeline appeared first on About Social Media.

Advertising Blimps

Advertising blimps became famous a very long time ago by the Goodyear Company.

Beginnings dating to 1925
Way back in the year of 1925, the now very famous tradition of blimps was first started by none other than the ever so reputed Goodyear Company. This blimp was filled with what is now famous as helium and it was named ‘The Pilgrim’. Small advertising blimps are know used by organizations of all sizes.

Since their beginnings in 1925, for many years these blimps of the company have been embellishing the skies and continue to do so. In fact, these blimps traverse a distance of over 100,000 miles per year, traveling as ambassadors in the sky for the Goodyear Company. And the truth is that it is because of such a unique form of promoting, that the Goodyear Company got so much of publicity and became so very famous.

You cannot afford to ignore Advertising blimps.

Yes, take your lesson from the Goodyear Company and understand very well, that no matter what the size of your business, no matter what its nature, if you want to succeed, it would do you well to get a blimp or two or more and advertise your product or service on the blimp.

If you doubt about how effective these blimps can be then all you have to do is think about those huge blimps of the Goodyear Company flying high in the sky and attracting the attention of millions of people. What more could you ask for, what more could you want?

You too can be a hit
As in, you too can give your biz all the publicity that it needs by buying or renting these giant blimps. With these gigantic ad blimps you can thus let vast numbers of people be aware of your brand, your logo or your motto. A big advantage with this advertising medium is that it can be seen for miles around and thus a maximum number of people will be able to see your advertising campaign. You might try a giant balloon also.

Another great advantage of this medium of advertising is that it tends to attract a lot of attention from people. As in, people just cannot fail to take notice of the blimp with your ad on it, no matter what they may be doing. Thus you are ensuring that you are getting maximum mileage for your money.

But beware
A word of caution, make sure that you are not buying such blimps from some seller who is not an unknown entity and only buy these blimps from a company of repute. In this way you will be ensuring that you are getting advertising blimps of the very best quality.

WHY you cannot afford to ignore Advertising blimps is a post from: Advertising Balloons

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