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Timing Your Tweets: What You Need to Know

Twitter

Most online marketers who use Twitter for their campaign usually time their tweets. That’s because it could be a great way to increase their user reach and get more traffic on their website.

In fact, a better timing of tweets could give your content more retweets. As a result, you could garner more followers. However, there are some factors that you need to consider when timing your tweets.

Followers Activity

If you want to your content and links to garner more exposure and retweets, the best thing that you should do is to monitor your followers’ activity. Check out when your fans are most active. Is it on a weekend or an a weekday? You should also take not of the time of the day when majority of your followers are most active.

When you already know the time and day when they are the most active, you should time your tweets accordingly. In turn, majority of your followers will see your posts, which could help your content get more exposure and retweets. The more people see your tweets, the higher the chance that you could boost your website or blog’s traffic.

Followers by Time Zone

Your follower’s daily activity on Twitter will also depend on their timeline. For instance, you are living somewhere in Asia, there’s a possibility that your day time could be nighttime on the other side of the planet. That being said, monitoring your followers’ activity is important.

Moreover, you also consider the density of your followers on various time zones. If majority of your followers are from Asia, you should time your tweets depending on their timeline. If most of them are from the Eastern Time zone, you should time your tweets when they are most active.

Using a Twitter Scheduling Tool

You don’t to stay awake all day if you want to post your tweets at the right time. There are various Twitter schedule tools that you could use to help you with this task. Just remember to space your schedules accordingly so that it won’t flood your follower’s time line.

Furthermore, you should not stop sending your tweets personally, especially if your post is conversational in nature. Responding and retweeting other content could also help to expand brand awareness.

 

Boosting your brand’s online presence on Twitter is not just as simple as posting a 140-character message. It also requires going with the flow to your followers’ activity.

The post Timing Your Tweets: What You Need to Know appeared first on About Social Media.


Timing Your Tweets: What You Need to Know

Twitter

Most online marketers who use Twitter for their campaign usually time their tweets. That’s because it could be a great way to increase their user reach and get more traffic on their website.

In fact, a better timing of tweets could give your content more retweets. As a result, you could garner more followers. However, there are some factors that you need to consider when timing your tweets.

Followers Activity

If you want to your content and links to garner more exposure and retweets, the best thing that you should do is to monitor your followers’ activity. Check out when your fans are most active. Is it on a weekend or an a weekday? You should also take not of the time of the day when majority of your followers are most active.

When you already know the time and day when they are the most active, you should time your tweets accordingly. In turn, majority of your followers will see your posts, which could help your content get more exposure and retweets. The more people see your tweets, the higher the chance that you could boost your website or blog’s traffic.

Followers by Time Zone

Your follower’s daily activity on Twitter will also depend on their timeline. For instance, you are living somewhere in Asia, there’s a possibility that your day time could be nighttime on the other side of the planet. That being said, monitoring your followers’ activity is important.

Moreover, you also consider the density of your followers on various time zones. If majority of your followers are from Asia, you should time your tweets depending on their timeline. If most of them are from the Eastern Time zone, you should time your tweets when they are most active.

Using a Twitter Scheduling Tool

You don’t to stay awake all day if you want to post your tweets at the right time. There are various Twitter schedule tools that you could use to help you with this task. Just remember to space your schedules accordingly so that it won’t flood your follower’s time line.

Furthermore, you should not stop sending your tweets personally, especially if your post is conversational in nature. Responding and retweeting other content could also help to expand brand awareness.

 

Boosting your brand’s online presence on Twitter is not just as simple as posting a 140-character message. It also requires going with the flow to your followers’ activity.

The post Timing Your Tweets: What You Need to Know appeared first on About Social Media.


The Who, What, When, and Why of Top Social Media Sites

Nothing has revolutionized the Web (and business) more than the emergence of social media sites. They fulfill what the simple ‘net search has failed to accomplish: allowing people across the globe to contribute ideas, participate in discussions, interact with an audience, and build relationships.

With social media sites popping up by the minute and across the virtual market, how would you know which one’s right for you? What benefits will they offer your business? And in this day, proper timing is the key. If so, when should you use them? Read on and find out which among the top social media sites suits your purpose and should be included in your media arsenal.

What: Facebook

Who Should Use It: Entrepreneurs, advertisers, freelancers, event organizers

Why:

Taking the world by storm, Facebook controls the market through picture and video posts, news and press releases, anecdotes and comments, as well as product promotions. With its massive reach, Facebook has opened opportunities for businesses to establish brand, drive consumers, and pitch products. It boosts massive traffic that it has become an integral part of most (if not all) businesses in their promotional mix, not to mention that it has a user-friendly interface that appeals to users of all ages.

When to Use It:

  • When you want to increase your network.
  • When you want to send out invitations easily and conveniently, when organizing events and gatherings.
  • When you want to spread news, promote products, and reach target audience. Word-of-mouth advertising has been proven effective in this area.

What: LinkedIn

Who Should Use It: Professionals, job hunters, job recruiters, fresh graduates

Why:

LinkedIn is an effective channel for professionals in all industries. Living up to its tagline, “Relationships Matter,” LinkedIn builds and maintains relationships between individual and companies. Though activity on this social media site is sparser, you can set up a basic profile, brand your identity, post questions, and connect with a large professional network online.

When to Use It:

  • When you are jump-starting your career and looking for a way to pitch in your resume to prospective employers.
  • When you are a job recruiter who seeks for qualified job candidates to match your company needs.
  • When you have questions about your industry and want professional answers and comprehensive solutions.

What: Twitter

Who Should Use It:  Advertisers, marketers, news organizations

Why:

Allowing direct conversation with diverse prospects, Twitter has become a popular platform for both consumers and advertisers. It disseminates information fast and allows for spontaneous interaction. With this micro-blogging service, you can post links, share anecdotes, introduce your brand, and carry conversations in 140 or fewer characters. With short and snappy statements, you’re not only providing them what they need to know, but also attracting attention and building consumer loyalty.

When to Use It:

  • When you want to foster relationship and communication with customers real time by directly interacting with them, answering their queries, and responding to their feedback.
  • When you want to strengthen consumer loyalty.
  • When you want to track what people are saying about you or keep abreast of your competitors’ engagements and activities.

What: Digg

Who Should Use It: Bloggers, online publishers, PR associates, advertisers, marketers

Why:

Meant for digging good stuff and unearthing interesting content across a trove of information in the Internet, Digg is essentially a system that allows users to aggregate, discuss, and vote news and web content that interest them. Users submit links which can lead to massive increase in traffic to a site or blog. As a result, brand exposure are established and sustained.

When to Use It:

  • When you want to monitor market trends and headlines that had a great impact to an audience or niche.
  • When you are looking for a sure-way to drive and increase traffic to your site.

What: YouTube

Who Should Use It: Advertisers, entrepreneurs, news organizations, freelancers, bloggers

Why:

In turns out that this media-sharing website is not just for pure entertainment. While it has turned several ordinary people into star sensations, YouTube can make your website or business a star, too. From how-to clips to video blogging, YouTube makes video easy to share and information accessible. YouTube video discoveries can lead to viral videos, which provide opportunities for businesses to increase brand awareness and tap a large audience in a competitive market. Plus, YouTube is absolutely free!

When to Use It:

  • When you want to demo a product or do a tutorial.
  • When you want to introduce a marketing campaign.
  • When you want to generate traffic to your site.
  • When you want to reach out to your target demographic and simply entertain them.

Whether you like it or not, social media is here to stay, and with good reason. Since social media has dominated the digital space, it has empowered casual users to tap into their networks and got everyone’s business buzzing. It has created a huge impact to businesses while offering different advantages to targeted audiences, providing a unique and personalized experience to both.

 

Sources:

Image Sources: Courtesy of Rosaura Ochoa and Zach Zupancic via Flickr

The post The Who, What, When, and Why of Top Social Media Sites appeared first on About Social Media.