With too many social media sites now available on the Internet, it can be overwhelming for you to pick which to use for your business. This could cause frustration and may even confuse you in knowing which social network can help with your online marketing campaign. Well, the key here is to weed out the website that won’t be able to help you in building an online presence.

What is StumbleUpon?

StumbleUpon is a social media and voting site rolled into one. This allows you to share content within your community based on your interests. Meanwhile, it also lets you vote other content by liking or up-voting it.

This is just the basic. You can delve deeper and discover ways on how you can promote your business further. However, you need to be active on this social media site by clicking the “Stumble!” button and up-voting and down-voting content. And the more you become active, the more you’ll learn ways on how StumbleUpon can help your business.

Exposes Content to the Right Audience

There are various ways on how StumbleUpon can help you with your business. First, adding and sharing your content using the proper keyword and right category that suits it can expose your message to your ideal audience. The more users discover it, the easier for you to establish your brand on the network with the people who share the same interests as yours.

By exposing your content to the proper audience, it has a higher chance of receiving an up-vote. As a result, it will bring higher page views to your website. This could also help you earn from your content, especially if it is associated with your business and you’re using the power of content to promote it.

Allows Content to Reach Wider Audience

As mentioned earlier, StumbleUpon allows you to expose your content to the right audience. From there, users can up-vote it and share it with their connection. As a result, your content is being promoted to another group of users, who can be your potential followers and eventually your market. In one way or another, StumbleUpon serves as a “digital word of mouth” for your content.

Before You Begin

Although StumbleUpon is a great way to expose your content, that doesn’t mean that you can flood your account, as well as your followers’ page, with your content. You should also share content from other relevant resources. The network was initially designed to build a community and not as a marketing tool, so you have to respect every member of it. After all, users will know whether you’re using the network for your personal gain.

The post StumbleUpon: Why Your Business Needs It appeared first on About Social Media.

If stalking your friends on Facebook or Twitter is not enough, Foursquare got you covered. Last Tuesday, the location-based social network released its new notifications settings. This enables users to keep tabs on their friends while on the go. As posted on Foursquare’s official blog:

Have friends or family that live in another city, state, or county? Now you can choose to receive notifications when they check in, even if they’re not nearby or you have all check-in notifications turned off. Is your spouse travelling for work? See when he or she arrives at the airport safely. Friends visiting Iceland for a week? Easily keep up with their glacier-climbing, fermented-shark eating adventures.

How New Foursquare Notifications Work

To enable this option, users can simply go to their friend’s Foursquare profile. From there, select the “Always On” option found at the drop-down menu. Because of the new settings, users can now choose to always receive notifications when their friends or family checks in somewhere. The good thing about this is that they can receive it even if their notifications are turned off or when they are not nearby.

Prior to this, users can only receive check-in notifications from pals who were in the same city. It can also be received through email and push notifications on mobile devices.

New Foursquare App and Merchant Tools

Foursquare also released its latest app last June. The location-based social network got a redesign, wherein the photo now takes center stage. User profiles also got tiled user interface, allowing them to access stats, list, badges, and tips from one screen. And instead of using the Like button, they can click the Heart button on venues, tips, lists and friends’ checkins. As stated by Foursquare Head of Product Alex Rainert:

We launched Lists, we launched Explore. What we set off to do six months ago is, now that we have these pieces, let’s put them together.

A redesigned Foursquare was followed by a release of merchant tools in July. This gives businesses better way to communicate with their customers using the location-based platform. The merchant tools now include the following:

• Updates: Share photos, specials, and news to customers that are near a business’ location.
• Specials: Create and manage Foursquare specials on a new and sleeker interface.
• Dashboard: See who checked in a store, as well as the changes in monthly venue traffic.
• Tools: Manage a business’ presence on the location-based social network, which includes adding new managers and editing venues.

The post Foursquare Releases New Notification Settings appeared first on About Social Media.

Outdoor balloons are great for branding your business.

Outdoor balloons are great for branding your business, whether a big business or whether a small business, these balloons have a tremendous impact.

Make the most of any occasion.

Whether you are having a brand launch or a special event or just about anything and you want to get the maximum notice-ability for your business, then you can make sure that you get all the attention that you want by advertising on giant balloons outdoors.
Advertising on giant balloons is extremely popular with both big as well as small advertisers for the simple fact that this is one advertising vehicle that people just cannot resist looking at.

Making outdoor balloons in big demand for advertisers

Most advertisers are now well aware of the fact that the conventional advertising vehicles like TV, radio, billboards, magazines, newspapers, etc., just do not work anymore. People are not at all responsive to advertisements in these media. Plus, it costs a fortune to advertise in conventional media and if people are not going to watch the ads after so much money is spent, it just makes no sense at all to advertise in such media.
But with giant balloons, it is a different story, people just love looking at these balloons and will do so whether they are cooking, working at home or in the office, playing or walking in the park, driving by, etc.

Why do people like balloons?

Most people tend to associate balloons with fond childhood memories and so whenever they see a giant advertising balloon they love to look at it.
This is why these giant advertising balloons are such a great opportunity for advertisers. People look at these balloons and that means that they see the advertisement on the balloon. This is just great for advertisers as they can actually get the attention of people by using these giant balloons.

All the attention needed

A great plus with using these giant balloons for advertising is that advertisers can get all the attention that they crave for. This can be done by making the big balloon as unique as possible. The more unique the balloon, the more the attention the advertiser will get because people, just love looking at new things.
Thus, you can make a big balloon as unique as possible and be sure that you are going to get attention to your business. For example, suppose you sell bikes. You can thus get outdoor balloons made in the shape of a bike and have your brand name or shop name and telephone number on it. You can be sure that in this way you would be getting all the attention that you want for your business.

Outdoor balloons are Great for Branding your Business is a post from: Advertising Balloons

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