How Affiliates Can Help & Hurt SEO & PPC’s Bottom Line

Affiliates can be life savers in a company by driving incremental sales on a revenue sharing basis with no risk to the Merchant.  However, they can also be the biggest poachers of sales that other channels brought in, or from customers who were already on your site and shopping.  It all depends on how well […]

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Adam Riemer

Adam Riemer is a long time online marketing veteran. With more than 10 years of experience in SEO, Ethical Affiliate Management, Adware and Theft detection as well as PPC and Sales Funneling he enjoys helping his clients scale with clear and measurable results. Visit his blog or follow him on Twitter, Facebook or Google+.

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Facebook Set to Unveil Changes to News Feed

This Thursday Facebook will hold its second big media event of the year.  In January they invited us to “see what they’ve been building.”  The event was the big announcement of the roll out of Graph Search.  Now the news media has been invited back to the Menlo Park headquarters to “see a new look […]

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Michelle Stinson Ross

Social Media Consultant at Firestarter Social Media

Michelle is the co-host of the popular Social Media discussion group #SocialChat, blogger, and Social Media Advocate/Consultant +Michelle Stinson Ross

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Are Search Engine Marketers Warming up to AdWords Enhanced Campaigns?

As of the time of this writing, it’s been just over 3 weeks since the release of enhanced campaigns, the biggest upgrade to AdWords in the last 5 years. Initially, search marketers reacted with panic and concern – an online petition appeared, asking for Google to bring back more granular targeting options in AdWords! Are Search Engine […]

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Larry Kim

Larry Kim is the Founder/CTO of WordStream, a provider of PPC Management Tools.

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